Grossman Insights

Grossman Marketing Group, a fourth-generation, family-owned leader in branded merchandise, print, and marketing solutions, has acquired Cooley Group, a Rochester, NY-based provider of customized promotional, print, and fulfillment services.

When the sun comes out, so do the festivals, beach days, rooftop gatherings, and poolside hangs. And with every towel laid out and flip-flop slipped on, there’s a golden opportunity to get your brand seen, shared, and remembered.

Everyone wants outstanding merchandise, but many want to feel good about where it comes from. More and more brands are asking us for recycled, upcycled, and sustainable promotional products, and we’re here for it!

At Grossman Marketing Group, sustainability isn’t just a buzzword—it’s built into everything we do. We believe branded merchandise should leave a lasting impression, not a footprint.

Every year, our design team studies the latest cultural and design trends to craft products that captivate consumer preferences and deliver functionality and sleek, modern style. We’re all due for a workplace refresh!

At Grossman Marketing Group, we search for the next big thing in branded merchandise. As we look ahead to 2025 and beyond, we’re curating products that follow trends and stand the test of time. From stylish workwear to elevated trade show giveaways, here’s what’s making waves in the promo world.

Massachusetts-Based Family-Owned and Operated Marketing Company Expands Service Offerings and Regional Footprint within the State of Florida.

One of the largest donations of obsolete branded products the organization helped facilitate last year was tied to Facebook’s rebrand to Meta, according to a 2022 annual impact report.

Ben Grossman started an initiative that keeps unused and unusable promo items out of landfills by recycling them or donating them to charitable organizations.

How many companies have been able to successfully transform their businesses multiple times over a century of continuous operation? Not that many. That’s why the Grossman Marketing Group’s story is so interesting!

Grossman Marketing Group was founded more than a century ago as an envelope printer. In recent years, the company has focused on providing marketing materials to its customers, including collateral, event signage and promotional products. To continue expansion of its portfolio and customer base, the company has made eight acquisitions in the last several years. Co-President Ben Grossman tells the story.

In an expansion of its New England footprint, the family-owned and -operated Somerville, MA-based promotional products distributor, which has a 111-year history, has acquired Manchester, NH-based distributor Symbol Marketing & Promotions. Financial terms of the deal between the privately owned companies were not released.

Grossman Marketing Group (asi/215205), a Somerville, MA-based promo products distributor that counts the Boston Celtics and Harvard University among its household name clients, has acquired PCI Creative Group, a Stamford, CT-based distributor.

Grossman Marketing Group (GMG), a nationally recognized, 109-year old, fourth-generation promotional products, printing, e-commerce and digital marketing company, has acquired Advantages in Marketing (AIM) of West Springfield, MA.

Grossman Marketing Group, a fourth-generation marketing services firm with a deep history of corporate responsibility, has launched SwagCycle, a startup focused on responsibly managing the lifecycle of branded merchandise.

Premier Marketing Group (PMG), a division of Massachusetts-based Grossman Marketing Group, has acquired Suncoast Print Solutions of Sarasota, FL, marking Grossman’s fifth acquisition in the past six years. 

Grossman Marketing Group, a 108-year-old, fourth-generation, promotional products and print company, has acquired Logos in Print, a promotional products distributor headquartered in New York. The new acquisition is the fourth in the past four years, fueling Grossman’s full-service marketing operations and client base in the Northeast.

Grossman Marketing Group, a 107-year-old, fourth-generation, print and promotional products company, has acquired Premier Marketing Group of Manchester, Maine, expanding its full-service marketing operations and client base.

Grossman Marketing Group, a 105-year-old, fourth-generation, print and promotional products company, announced today that it has renewed its strategic marketing partnership as the official print and promotional partner of the Boston Bruins hockey team.

Grossman Marketing Group, a 105-year-old, fourth-generation, print and promotional products company, has acquired Fleet Business Products of East Hartford, CT, expanding its full-service marketing operations and client base in Connecticut. The new acquisition comes just two years after Grossman Marketing Group, headquartered in Somerville, MA, acquired ASAP, a Norwalk, CT promotional products firm.

Grossman Marketing Group, a 103-year-old, fourth-generation family-run print and promotional products company, announces the acquisition of ASAP, Inc., a Norwalk, Connecticut firm specializing in promotional products for a wide variety of businesses in the financial services, legal, education and consumer products sectors. The company will be known as ASAP, a division of Grossman Marketing Group.